Case Study

Due diligence for potential pipeline asset acquisition

Objective

Conduct due diligence to assess a pipeline asset of interest for potential acquisition

Approach

The project was broken into 5 phases

  • Phase 1: Foundational secondary desk research of market and disease landscape
  • Phase 2: Qualitative interviews about Target Product Profile (TPP) of focused asset
  • Phase 3: Sales force sizing for commercial launch
  • Phase 4: IP Analysis
  • Phase 5: Forecast revenues to test commercial viability

Outcome

  • We arrived at details about patient journey, treatment paradigm, competitive landscape and epidemiology triangulation
  • We conducted primary market research to understand KOL and Payor reactions to TPP
  • Estimated market reach and time to peak of product share 
  • Executed decision tree analytics of IP
  • Built revenue forecast model and analyzed sensitivities on key commercial drivers

Client Benefits

  • This analysis helped the client gain insights into access constraints within a generics-dominated market
  • The IP analysis provided key data that helped the client create effective business rules for future projects
  • Based on our recommendation, the client avoided investing in a later-commercially-failed product, protecting resources and mitigating potential losses

BD&L Solutions